株式会社マザーアンドチルドレン:ネットショップ制作や運用サポート(EC/WEBサイトの制作・コンサルティング)、WEB集客・WEBマーケティング
株式会社マザーアンドチルドレン:ネットショップ制作や運用サポート(EC/WEBサイトの制作・コンサルティング)、WEB集客・WEBマーケティング

PROJECTS

Mr. Blueway.

A jeans manufacturer with OEM and original brands of well-known brands targeting mainly men in their 40s and older asked us to renew their corporate website and EC mall stores (Rakuten, Yahoo!) to expand their sales. We made sure to promote the value of the brand and products to the TG.

We want to renew our site and increase sales."

In addition to the existing corporate website, the client wanted to renew its e-commerce mall stores (Rakuten and Yahoo!) to further expand sales.

Need to appeal to brand appeal and product value

We needed to appeal to the historic jeans brand born in 1949 and convey the value of the product beyond the price.

Carefully crafted ABOUT pages and SEO support

We carefully crafted the "ABOUT" page of the site to communicate about the brand and the value of the products. We sprinkled in elements that conveyed the appeal of the brand and its products. We also set the direction of the site design to match the atmosphere of TG and its products. We also took action to increase sales by making the site compatible with smartphones and SEO, which had not been done before.

The direction of the appeal that had not been established was established.

We proposed to promote men's products, although women's products are also available, and they understood our method of daring to focus on men's products, which solidified our direction.

Sales are increasing steadily.

With the addition of content that conveys the appeal of the brand and products, sales are steadily increasing.

Further brand unification

In addition to brushing up our corporate website, we would like to renew our own e-commerce site, do some BtoB-oriented tricks, and unify our brand.

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