株式会社マザーアンドチルドレン:ネットショップ制作や運用サポート(EC/WEBサイトの制作・コンサルティング)、WEB集客・WEBマーケティング
株式会社マザーアンドチルドレン:ネットショップ制作や運用サポート(EC/WEBサイトの制作・コンサルティング)、WEB集客・WEBマーケティング

SERVICE

Creation and management of marketing stores related to e-commerce
Creating "Soil" for Sustainable Development

What we value

  • As "my own thing".
    Work to resolve issues

    By understanding the customer's problems and concerns and thinking about them as if they were our own, we can see the essence of what is going on.

  • Store and product appeal.
    Drawing out and expressing

    We will reorganize what is unique and attractive that other companies do not have, and convey this attractiveness in a way that is expressed from the consumer's point of view.

  • Considering the sustainable development of the company
    Creating "Soil

    We believe that it is important to create an internal structure and human resources to ensure continued operation and development of the site, rather than building the site and calling it quits.

We have a track record of doing this.

  • Examples of enhanced BtoB to BtoC servicesNew customers in the forestry industry and companies that have generated new sales in agriculture.

    We supported a forestry and agriculture company headquartered in Fuchu City in the creation of a corporate website and an e-commerce site for direct sales of their own brand of processed agricultural products (asparagus).

  • Efficiently operate e-commerce sites, SNS, etc., taking into account the customer journeyFood manufacturer focusing on ramune and pickles

    We created and operated an e-commerce site for a food product manufacturer that produces pickles, ramune, and other products. By being aware of the process leading up to the customer's purchase of a product (customer journey), we narrowed down resources, such as narrowing down SNS, and made effective use of resources. By doing so, we were able to put the e-commerce site on a growth trajectory.

  • Example of sales growth with minimal advertising costsFrozen food manufacturer

    A food company operating an EC site for frozen foods. Since the company has stalls at major department stores nationwide, we have seen a case in which sales doubled simply by implementing measures to guide customers from the event to the EC site and by responding to searches in conjunction with the planning.

Services

We provide e-commerce consulting services as professionals who support mail-order and e-commerce websites in resolving issues, and our e-commerce website production by e-commerce specialists has been highly evaluated for its "results-producing" proposals and content planning from a marketing perspective.

EC Operation Support

When opening an e-commerce site, we assist with everything from branding to marketing, while also supporting in-house staff training and system development to ensure ongoing e-commerce operations.

  • Sales Strategy Planning

    Based on interviews, we derive points where we can differentiate ourselves from competitors, while setting KPIs such as realistic sales targets and final objectives based on analysis of current conditions such as profit structure, market, and access status. We clarify the gap between goals and the current situation, and work together with you to develop a roadmap to achieve the KPIs.

    What we are doing specifically
    ABC Analysis Profit Structure Analysis
    Access log and keyword analysis Target/Competitor Site Analysis
    Heuristic evaluation Business Roadmap Design
    KPI design and monitoring Persona Customer Journey Design
    multiple store expansion Promotion Design
    Budget design (ROI/ROAS)  
  • Planning and design

    Focusing on strategic product planning, we provide support for content planning such as e-commerce sites, SNS, and print media, based on the product lineup and the potential appeal of the products. Based on the company's resources and structure, we design the selection of store locations and sales methods.

    What we are doing specifically
    MD Support Content planning and design
    SEO Design Selection of mall and cart system to open a store
    Sales Management System Selection Inventory Control Design
    Customer Response Design Bundling and packaging design
    Shipping Design Product Data Design
    Training and recruiting support for dedicated personnel Business establishment (operational structure and processes)
    CRM implementation  

EC site production and management

Based on the sales strategies and plans you already have, we will structure, design, and produce your EC site. We also operate EC sites on your behalf and support the launch of EC sites for overseas markets.

  • E-commerce site production

    If necessary, we can take care of all tasks such as photography for product registration, video production, creation of brand logos and illustrations, and creation of e-commerce sites.

    What we are doing specifically
    Site Map Design Wireframing
    design concept visual design
    Interviewing and writing Photography and video production
    Illustration Creation Brand Logo Creation
    coding operation check
    Measurement Tag Settings Creation of update manual
  • E-commerce site management agency

    Through task and issue management, this is a system for sharing the current issues of an e-commerce site. It can also update page and product information, assist in content creation, and provide web advertisement placement, SNS distribution on behalf of the client, and mail magazine distribution.

    What we are doing specifically
    Content Creation Support Advertising planning and implementation
    Product Data Update page update
    Web Advertisement Submission SNS operation and email distribution
    Task and Issue Management  
  • Cross-border EC (EC sites for overseas customers)

    We conduct market research, build cross-border websites, select mall/cart systems, and apply for store openings on behalf of our clients. We also provide support for multilingual support and delivery design tailored to the country in which the store is to be opened.

    What we are doing specifically
    Selection of mall/cart system for cross-border EC Local Market Research
    Multilingualization and translation Overseas shipping and customs operations design
  • IT Deployment Subsidy 2023

    We have been certified as a support provider for IT introduction subsidy applications since the IT introduction subsidy program started in FY 2008. We support new EC site launch (opening a store in a mall or building your own EC site) with a maximum subsidy of 3.5 million yen. After hearing your requirements, we will propose the type of mall or cart and its price. Application is basically free of charge.

    Supported malls/carts
    Rakuten Market Yahoo! Shopping
    Shopify Futureshop
    Color Me Shop pinkoi
    BASE STORES

PLAN

Please see our various plans from EC site production to consulting and operation services.

See More

Flow of Contract

  • Contact us via the form
    Please enter the details of your request to us according to the items on the form.
  • Our representative will contact you (by e-mail or phone)
    We will contact you by email or phone within two business days to schedule the initial hearing.
    (Depending on the nature of your request, we may decline your request at this point.)
  • Face-to-face meeting/hearing
    Recently, we have been using online meeting systems (Google MEET and Zoom) for our meetings.
  • planning
    We will plan according to your request, budget, conditions and strategy.
  • Proposal
    We will propose the details of the project (purpose, content, plan, budget, etc.).
  • consideration
    Please consider making a formal request.
  • contract
    We will sign a Non-Disclosure Agreement (NDA) and a contract agreement and start working on the project.
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